The Spanish network takes one step further in its commercial strategy by integrating the Hotel + Flight into its website.

With 39 hotels In the Peninsula, Canary Islands, Balearic Islands and Dominican Republic, the chain already offers its customers the possibility to book the accommodation and the flight through its website, in the booking engine of Paraty Tech, simplifying the planning of your holiday in a native, fluid and without friction process that offers the maximum guarantees.

Raúl Dominguez, CEO of Maarlab, says: "with the Hotel + Flight, Best Hotels responds to an unsatisfied demand that strengthens the digital competitiveness of hotels and blends their direct channel."

For the hotel group, it is a strategic development that allows it to capture new market segments, increase conversion and strengthen its commercial capacity.

"Offering Hotel + Flight from our own website allows us to strengthen the value of the brand, simplify the purchase decision and continue to build a more direct relationship with the customer," he says. Joan Calduch, responsible for E-Commerce and Best Hotels Integrations.

The Hotel + Flight experience is already available at the website Best Hotels.